Afrobeats Artists Shouldn’t Downgrade Afrobeats – Bella Shmurda

In recent times, the vibrant landscape of Afrobeats has been shaken by controversial remarks from two of Nigeria’s biggest musical exports, Burna Boy and Wizkid. Their statements, disassociating themselves from the genre, have ignited debates and raised concerns about the integrity of Afrobeats. However, amidst this turmoil, emerging talent Bella Shmurda has stepped forward to urge his colleagues to uphold and respect the legacy of Afrobeats.

Burna Boy’s assertion that Afrobeats lacks “substance” and his claim to Afrofusion rather than Afrobeats, coupled with Wizkid’s reluctance to be labeled solely as an Afrobeats artist, have undoubtedly stirred the pot within the music community. These statements, whether intentional or not, have sparked discussions about the essence and identity of Afrobeats, a genre that has captivated global audiences and transcended cultural boundaries.

In a recent appearance on the London 90 podcast, Bella Shmurda expressed his disappointment with his peers’ remarks, emphasizing the importance of respecting Afrobeats as a genre. His call to action echoes a sentiment shared by many within the industry who believe in preserving the authenticity and cultural significance of Afrobeats.

Shmurda’s stance is not merely about defending a genre; it’s about safeguarding a heritage. Afrobeats isn’t just music; it’s a reflection of African identity, history, and resilience. It’s a sound that has evolved over decades, blending traditional rhythms with contemporary influences to create something uniquely African yet universally appealing.

The global success of artists like Burna Boy, Wizkid, and others has undeniably contributed to the mainstream recognition of Afrobeats. However, with this recognition comes a responsibility to honor the roots from which their artistry springs. Disowning Afrobeats or downplaying its significance undermines the collective effort of generations of African musicians who have paved the way for today’s stars.

It’s important for artists to embrace the diversity within Afrobeats while acknowledging its core essence. Afrobeats is not a monolithic entity but a dynamic genre that welcomes experimentation and innovation. Artists have the freedom to explore different sounds and styles, but they should do so without dismissing or diminishing the genre that has provided them with a platform for their creativity.

Moreover, the global impact of Afrobeats extends beyond the music itself. It serves as a cultural ambassador, showcasing the richness and vibrancy of African culture to the world. By honoring Afrobeats, artists contribute to the elevation of African narratives and the empowerment of the continent’s creative communities.

The recent remarks by Burna Boy and Wizkid have sparked important conversations about the identity and future of Afrobeats. However, amidst the controversy, emerging voices like Bella Shmurda remind us of the importance of preserving and respecting the legacy of this genre. Afrobeats is more than just a sound; it’s a symbol of African excellence, unity, and resilience. As custodians of this legacy, it is incumbent upon artists to uphold its integrity and ensure that it continues to inspire and unite audiences around the world.